Choppies claims the title of Windhoek’s budget-friendly supermarket for 2023, this is according to The Brief’s monthly grocery basket comparison.
Commencing in May, the survey, which initially featured 16 standardised groceries, expanded to 20 items in June, including the addition of Food Lover’s Market supermarket.
The monthly analysis reveals Choppies consistently maintained its status as the most economical grocery retailer from June to December 2023. With an average of N$924.24 during the 7-month survey period.
The standout item contributing to Choppies’ advantage over other retailers was its Beef Stew item, averaging N$78.13 compared to OK Foods Beef Stew averaging at N$114.99.
Additionally, the combined price per kilogramme for Onions, Potatoes, and Tomatoes played a crucial role in securing Choppies’ cost-effective position.
In contrast, OK Foods held the position of the highest-priced overall basket, averaging N$1,057.34 during the survey period. Despite starting at a high priced overall basket composition costing N$1,098.80 in June, OK Foods demonstrated a significant drop, reaching N$957.60 in December.
Woermann Brock and Food Lover’s Market did not exhibit significant price fluctuations. Woermann Brock’s overall basket cost ranged from N$1,038.80 in June to N$1,017.80 in December, averaging at N$1,031.63.
Similarly, Food Lover’s Market showed minimal changes, starting at N$1,032.22 in June and ending at N$1,028.94 in December, with an average of N$1,039.28.
Shoprite maintained an average basket cost of N$983.66, while Pick ‘n Pay followed closely at N$985.50, Checkers stood at N$1,011.24, and Spar at N$1,035.19.
The comprehensive groceries survey was conducted early, providing consumers valuable insights into the price dynamics before the holidays of a standardised basket across Windhoek’s eight most popular supermarkets.
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